Listingbook Logo Guidelines

Logo - Unboxed Logo - Boxed Ad clip - Unsurpassed Service Ad clip - Experience the Difference Ad clip - Dream Home

Overview Listingbook is a premium Web-based real estate service available to agents, their buyers, sellers, and homeowners. Designed to keep the agent central to the real estate transaction, Listingbook provides superior information delivery and communication tools. These tools and outstanding services enhance agent-client relationships resulting in positive experiences. The Listingook logo represents the service as integral to the real estate process and the movement towards successful transactions. The real estate agents and companies displaying the logo acknowledge the importance of relationships and trust. Most of all, displaying the Listingbook logo demonstrates a decision to provide unsurpassed service. Definitions The Listingbook logo is the house, in unboxed and boxed formats. Ad clips are variations of the Listingbook logo, such as, but not limited to, those used for Certified Agents, Company Partners, and Unsurpassed Service. All logos and ad clips are Copyright © 1998-2012 Listingbook Services. All rights reserved. Available Formats Listingbook logos and ad clips are available in both boxed and unboxed formats. Listingbook provides the logos and ad clips in GIF, JPG, PNG, TIFF, and EPS formats. All logos and ad clips are available in both color and greyscale. Recommended Usage   color greyscale Four-color printing X X One-color printing   X Electronic media X X Television advertising X X Billboards, signs, posters X X   gif jpg png tiff eps Printing         X Internet X X X     Electronic media X X X     Billboards, signs, posters     X X X Television advertising     X X X Minimum Size The minimum vertical height for the Listingbook logo is 3/4 inch (19mm), and the recommended minimum height is one inch (25mm) for all print media. The recommended minimum height for electronic media (web, presentations) is 75 pixels. Minimum Clear Space In order to preserve the clarity and recognition of the Listingbook logo, a minimum of clear-space (the area around the Listingbook logo) must be preserved. Clear space is measured from the outermost elements of the Listingbook logo or ad clips. This clear space should measure at least 0.5X on all sides where X is the height of the body of the Listingbook house. Minimum clear space for all versions of the Listingbook logo and ad clips is 0.5X where X is the height of the Listingbook box. Logo Colors The color logo can only be printed on a four-color process only. The colors used in the Listingbook logo are PANTONE ® 285, black, and white. Background Colors Unboxed Listingbook logos and ad clips are suitable to be displayed on a solid, light background only. Boxed Listingbook logos and ad clips are suitable to be displayed on all backgrounds provided that the white area within the box and the Listingbook text is preserved. The background color must not show through the Listingbook logo or ad clips. Minimum Logo Clarity When modifying the Listingbook logos and ad clips for your use, please take the following into account: Do not use the browser's ability to resize logos (the width and height attributes of the IMG tag). Most browsers do not do an acceptable job of preserving images when resizing them. If saving to JPEG or another format with adjustable compression, use at least 80% image quality. The listingbook logo has image attributes that are not well preserved with low-quality compression. All elements of the logo and ad clips must be readable and clear. Proper Usage Avoiding Common Mistakes   Do not combine the Listingbook logo or ad clips with text or other logos.   Do not save the Listingbook logo or ad clips with low-quality settings.   Do not stretch or otherwise distort the Listingbook logo or ad clips.   Do not use the unborderded Listingbook logo or ad clips on a dark background.   Do not allow the background color to show through bordered Listingbook logo or ad clips.   Do not add decoration or otherwise alter the Listingbook logo or ad clips.